At the top of the matcha quality hierarchy there's ceremonial grade matcha, intended for drinking only with water and costing upwards of $50 per ounce. Just below that are five tiers of "culinary grade" matcha. Our matcha is premium culinary, which is the highest tier of quality within the category. It's vibrantly green, sweet and grassy in flavor, and delicately textured. Delicious as a tea, but not offended if you decide to use it in your smoothie, our matcha is an affordable way to get delicious taste, potent nutrition, and a boost of balanced energy without breaking the bank. Unlike some lower grade matcha powders, it is never cut with fillers like rice powder, or dyed green with coloring agents.

Each ½ tsp. serving of our Matcha Powder contains 16mg of caffeine. Additionally, matcha contains l-theanine and the antioxidant EGCG, which work in tandem with caffeine to support a natural calm, improve focus, and boost memory. This balance of energy and calmness is why some prefer to drink matcha over coffee.

Our Matcha Powder is grown in an area of Japan that has not been affected by any nuclear disasters and does not have increased measurable radiation in the ground, flora or fauna. All of our superfoods, including matcha, are tested for heavy metals, microbials and nutrition using third party, independent labs.

Matcha and green tea both come from the same plant but they are processed and consumed differently. The key difference lies in how they're treated when they're first planted. Matcha tea plants are shaded prior to harvesting to increase the plant’s chlorophyll levels and to boost l-theanine production. The amino acid, l-theanine, as well as the natural caffeine content found in matcha, is what provides you with a boost of energy while also calming your mind and body. This process also improves the appearance and flavor of the tea, giving matcha its bright green color. Once the matcha leaves are harvested and processed, they are ground up into a fine powder. This preserves all of the essential elements of the tea leaf, maximizing the health benefits offered by drinking matcha.

Matcha is traditionally prepared by whisking the powder with hot water until it is frothy; unlike conventional green tea, where you steep the loose leaf tea leaves in hot water. By including the entire green tea leaf, matcha has a distinct, slightly bitter flavor profile that is often described as earthy or grassy.